Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing by
20,46 €
Preface: Why Brainfluence?. 12 6 Wine, Prices, and Expectations 17 7 Be Precise With Prices 20 8 Decoy Products and Pricing 22 9 How About a Compromise?. 86 30 Focus, Baby! 127 48 Coffee, Anyone?. 151 58 Ask Big!
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