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Crafting & Executing Strategy: the Quest for Competitive Advantage: Concepts and

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Part 1: Concepts and Techniques for Crafting and Executing StrategySection A: Introduction and OverviewChapter 1: What Is Strategy and Why Is It Important?. Case 15: GoPro's Struggle for Survival in 2016Case 16: Tesla Motors in 2016: Will Its Strategy Be Defeated by Low Gasoline Prices and Mounting Competition?.

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