Dynamisches Wachstum chinesischer Unternehmen auf dem Weltmarkt: Herausforderungen, Strategien...
44,95 €
Dynamic Growth of Chinese Firms in the Global Market : Challenges, Strategies and Implications, Paperback by Tse, David K.; Hung, Kineta, ISBN 1107629756, ISBN-13 9781107629752, Brand New, Free P&P in the UK Based on original research over four decades, this book examines how Chinese multinationals (state-owned and private) navigate the socio-political environment in China to grow, prosper and expand abroad. It includes an examination of many of their innovative strategies, illustrated with detailed case studies.
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