Handbook Event Market China by Helmut Schw?germann (English) Paperback Book
32,75 €
By Helmut Schwägermann, Peter Mayer, Yi Ding. Edited by Helmut Schwägermann. This handbook is the first of its kind on the Chinese event market written in English. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike.
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