Handbuch der Kommunikation und Unternehmensreputation, Taschenbuch von Carroll, Cra...
71,83 €
Handbook of Communication and Corporate Reputation, Paperback by Carroll, Craig E. (EDT), ISBN 1119061237, ISBN-13 9781119061236, Like New Used, Free shipping in the US With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.
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