Handbuch der Online- und Social-Media-Recherche: Tools und Techniken für Marke...
50,63 €
Handbook of Online and Social Media Research : Tools and Techniques for Market Researchers, Hardcover by Poynter, Ray, ISBN 0470710403, ISBN-13 9780470710401, Brand New, Free P&P in the UK "Th will become the key reference point for research practitioners and buyers as they move from their security blanket of traditional research, with its outdated notions of science and reliability, into the maelstrom that is unfolding in the post Web world of Twitter, community panels, Fac, and YouTube"--
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