John P. Kotter Dan S. Cohen The Heart of Change (Gebundene Ausgabe) (US IMPORT)
32,20 €
Because in order to make any transformation successful, you must change more than just the structure and operations of an organization--you need to change people's behavior. And that is never easy. Building off of Kotter's revolutionary eight-step process, this book vividly illustrates how large-scale change can work.
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