Verwalten von Netzwerkressourcen: Allianzen, Zugehörigkeiten und andere relationale Ass...
70,43 €
Managing Network Resources : Alliances, Affiliations And Other Relational Assets, Paperback by Gulati, Ranjay, ISBN 0199299854, ISBN-13 9780199299850, Like New Used, Free shipping in the US Today's firms are increasingly embedded in networks of alliances that influence their behavior and performance. Ranjay Gulati examines the "network resources" that arise from these ties, how successful firms manage these, and how they influence strategy, access to resources, and perceptions of a firm's legitimacy.
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