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Wissenschaftliche Werbung - Taschenbuch von Hopkins, Claude - 1998 BRANDNEU

5,91 €

This scientific advertising paperback by Claude Hopkins is a must-have for anyone interested in business and economics. With 98 pages of insightful content, this book covers topics such as consumer behavior, advertising and promotion, and marketing research. The trade paperback format is easy to carry and read, with a height of 0.2 inches and a width of 6 inches. The book is written in English and has a publication year of 1998. At 5 oz, it is not too heavy and can be taken anywhere. This book is perfect for anyone who wants to learn about the science of advertising and how to use it to their advantage.

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