The Search. How Google and Its Rivals Rewrote the Rules of Business and Transfo
13,00 €
Guter Zustand / good condition. - Nearly everyone I hold dear has asked why I was writing a book about search. A book about Google as a business, sure, they could understand that. But why search? Because through search one can teil the story of the modern Internet era in all its cultural and commercial nuances. . . . What does the world want? According to John Battelle, a Company that answers that questionin all its shades of meaningcan unlock the most intractable riddles of business and arguably of human culture itself. And for the past few years, thats exactly what Google has been doing.
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