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Mode aufdecken: Modekommunikation in den Medien, Taschenbuch von Wo...

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134,93 €

Uncovering Fashion : Fashion Communications Across the Media, Paperback by Wolbers, Marian Frances, ISBN 156367615X, ISBN-13 9781563676154, Like New Used, Free shipping in the US "The term "fashion communications" refers not only to monthly fashion magazines, but also to every facet of information relating to fashion--from the names of colors at the dye factory, to the latest runway reviews posted on fashion Web sites. Focusing on four key areas--manufacturing; business; sales and advertising; and representation in the media, Wolbers uses a who-what-when-where-why and how approach to engage critical thinking, inspire creativity, and explore all media that serve fashion"--Publisher's web site.

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