Die Story Wars gewinnen: Warum diejenigen, die die besten Geschichten erzählen und leben, ru...
26,80 €
The story wars are all around us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior—great stories. It puts marketers in the role of heroes with a chance to transform not just their craft but the enterprises they represent.
Jetzt bei Ebay:
